Ron Evans
2 min
Enhancing the First-Time Magic
Are you keeping the magic alive for first-time people joining you on your adventure?
Ron Evans
2 min
Grabbing Attention, Trojan Horse Style.
A client I was in a Zoom call with last week asked me, “What can we offer to stand out from competing organizations?” I told him that we...
Ron Evans
2 min
A Glimpse Into Terrible Customer Service (Don’t Do This)
What’s terrible customer service? Let me tell you a story. I was talking to a friend last week, and she asked my opinion on what she...
Ron Evans
1 min
How Approachable Are You?
I’ve talked before about the importance of putting yourself in the midst of those you serve. There are incredible benefits in...
Ron Evans
3 min
Taking Aim At Ticketing Exchange Fees
One of the areas I focus on with clients is how to maximize returns when setting various “levels” of donation or ticket purchase. When...
Ron Evans
2 min
What Gaming Can Teach Us About Leveling Up Your Customers
Are you a gamer? Do you fire up the Xbox and destroy things to burn off steam? Do you pull out your mobile and try to beat that puzzle...
Ron Evans
3 min
Complacency in customer experience
What’s the customer experience of buying your service or product like? Today, I stopped by the market to pick up some things, and decided...
Ron Evans
2 min
Customer satisfaction is not good enough
About half of my Amazon orders result in an email from seller asking to confirm delivery, and requesting that I write an Amazon review....
Ron Evans
4 min
Thoughts on the Psychology of Loyalty
Have you ever wondered what drives your loyalty to a particular cultural organisation? Is it the quality of the art it creates? How the...